Campaign Fields
The following table describes the default fields:
| Field | Description/Action |
|---|---|
| Campaign Name | Name of the campaign. Click the field and type a campaign name. |
| Description | A brief description of the campaign. Click the field and type a description. |
| Objective | The objectives of the campaign (such as 'Increase sales in Midwest region'). Click the field and type the objective of the campaign. |
| Call to Action | The promotion message used in the campaign (such as 'Act now to get 50% off'). Click the field and type the call to action. |
| Lead Source | Campaign lead sources. Click
 () and click
next to
the item to associate.
|
| Status | The status of the campaign. Click the drop-down arrow and select from the list. |
| Code | A unique identifier for the campaign (such as PM12345). You can assign any combination of letters and numbers that have not been used. |
| Start Date | The start date for the campaign. Click
 () to select
the date, and then click
.
|
| End Date | The end date for the campaign. Click
() to select the date and then click
.
|
| Manager | Person or team within your organization who will manage the
campaign. Click
() to find the
person
or team within your organization to manage the campaign.
|
| Owner | Person or team within your organization who has access to
the campaign. Click
() to find the
user or
team within the organization that has access to the account.
|
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