Defining criteria for user segments

When you create a new user segment, you give the new segment a name and then establish a set of criteria for determining membership to that segment. For example, you can define a segment based only on the current user’s country.

You can compare each parameter to a value using an operator. You can combine any number of parameters to create complex criteria. To establish advanced logical expressions, use Clause settings for each criterion. All conditions with the same clause number are evaluated with an And operator. If any one or more criteria for a single clause is false, then the entire clause is false. After evaluating each clause as true or false, the clauses are combined with an Or operator. If any clause is evaluated as true, then the entire expression is true.