Opportunities for Campaign

This section displays the opportunities associated with the campaign by status and calculates the number of responses and the response rate.

  • Open Potential: The potential sales amount of all the open opportunities associated with the campaign.
  • Open Weighted: The potential sales amount multiplied by the close probability for all the open opportunities associated with the campaign.
  • Actual Won: The actual sales amount of all the closed and won opportunities associated with the campaign.
  • Actual Lost: The actual sales amount of all the closed and lost opportunities associated with the campaign.
Opportunities % Rate Quantity
Response to Opportunity The actual contact response. The number of all the opportunities associated with the campaign.
Open Opportunities Percentage of the open opportunities that are associated with the campaign. The number of open opportunities that are associated with the campaign.
Opportunities Won Percentage of the closed and won opportunities that are associated with the campaign. The number of closed and won opportunities that are associated with the campaign.
Opportunities Lost Percentage of the closed and lost opportunities that are associated with the campaign. The number of closed and lost opportunities that are associated with the campaign.
Note: The values in these fields cannot be modified.