Budget details for Campaign

This section displays the budgeted and the actual Step Costs, Expenses, Calculated Costs and Target Costs. The variance between Budget and Actual values is also calculated.

You can configure these values:

Budget Expenses
Actual Expenses
Budget Estimated Costs

You can view this information:


Budget	Budget	Actual	Variance
Step Costs	The sum of budgeted costs for all the steps associated with the campaign. This is derived from the estimated cost that is specified in the campaign step budget.	The sum of actual costs for all the steps associated with the campaign. This is derived from the Actual Cost that is specified in the campaign step budget.	The difference between the budgeted and actual step costs.
Expenses	The budgeted expenses associated with the campaign.	The actual expenses associated with the campaign.	The difference between the budgeted and actual expenses.
Calculated Cost	The sum of budgeted step costs and expenses associated with the campaign.	The sum of actual step costs and expenses associated with the campaign.	The difference between the budgeted and actual calculated costs.
Estimated Cost	The estimated costs associated with the campaign.	The actual cost of the campaign.	The difference between the budgeted and actual estimated costs.